Halos……..I like how you clicked on the link when you saw the tittle of my post, “Making Money’. I am not throwing shades, I would have definitely done the same. Making money is what we all like to do.
Just as I mentioned in my last post the players in the Mobile Industry who are making significant income from the Mobile industry identify core needs and provide tailored solutions that many are more than willingly to pay for. So you ask what are these needs of the mobile user recognises? I cant possibly list them all. But I can help you with some stats to get your creative juice flowing……
Let use Nigeria as a case in Point (of course I would use Nigeria, not to worry I would be sharing info about other African Countries as well starting from this post) . We are a population size of 175m+ and 80% of us have Mobile device, meaning 140m+ all have devices (there is the issue of multi sims per user – conversation for another post) and research has shown this is what we are doing on our devices:

Looking at these stats, the question I have for you is, within the activities of sending text messages, taking pictures/making videos, making or receiving payments, accessing political news, accessing social networks, accessing health info, looking or applying for a job and getting consumer info what solution can you provide?
Lets break it down to numbers: Say you have a Job sourcing or application solution for 15% of 145m Nigerians. Meaning you have access to 21.75m Nigerians who would be willing to pay for what you have (assuming it is valuable enough).
There you have it! Making money from the Mobile Industry is easy if you have a solution to the needs of millions…………
Ask me questions and I promise to answer out to the best of Knowledge.
Nice piece. Keep us posted…
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